The most successful businesses connect with their customers. Website copywriting services can help you to do the same.
Those successful businesses speak to customers in a way that resonates. They persuade, inform and build trust – all by using the right language. Human language, the language in which their target audience thinks.
Good copy has the power to change people’s behaviour. It encourages them to act, changing them from prospective customers into advocates and supporters of a brand or business.
Good copy sells. It’s as simple as that.
Crosshairs Marketing provides professional website copywriting services for businesses of all kinds.
Our dedicated team of writers can help you communicate effectively with your customers – using language that leaves them engaged, increases your site traffic, and sells your products.
If you’re interested in how our copywriters could do all this for your business, please get in touch.
Our website copywriting services plans
When you choose our web copywriting services, you’re assigned your very own writer.
They’ll take the time to get to know you, your brand and your goals, working with you to deliver exactly what your business needs.
You become their focus and they’re determined to deliver the best written content possible, providing answers to whatever challenges you need to overcome.
Whatever your business, our copywriting services for websites can provide the appropriate level of support. It could be a short-term, one-off project to help get you started, or more regular, ongoing work – whichever works best for you.
One-off projects
- No task is too small, and we’re more than happy doing ad-hoc work.
- This includes landing pages, email sequences, a new brochure, and more.
- There’s no minimum project size or requirement to commit to future work.
Ongoing projects
- We also provide ongoing work on the schedule you need.
- This includes writing weekly blogs, newsletters, or repeat email series.
- There are no retainer contracts to lock you in, and you can start and stop whenever you need.
Discover more about our Content Packages and how we can help your business find the right words.
How we can help
Our copywriters are a talented bunch.
Writing is their superpower. They understand the impact of well-crafted language and the benefits it can bring - such as achieving 60%+ open rates on emails and increasing web traffic by over 250%.
They find the words to help you connect with your customers, build a good brand image, and increase revenue – everything you need to help your business grow.
Here’s a few examples of our copywriting services that our writers can help you with:
Website copywriting
Your website is your shop window. It lets the world know who you are, the services you provide, and what sets you apart from competitors.
SaaS copywriting
We understand how to deliver compelling copy that cuts through and resonates with customer needs, positioning your platform as the solution.
B2B copywriting
We always keep things professional. With our B2B copywriting support, you can communicate in the right way to the businesses that need your services.
SEO copywriting
If you want your business to be seen, SEO is your friend. We can create fully optimised written content that helps you stand out in search engine results so you can increase organic traffic.
Blog copywriting
Regular and fresh blogs are a proven way to increase customer engagement. We’ll create a content plan and deliver new posts on time.
If you want your business to be seen, SEO is your friend. We can create fully optimised written content that helps you stand out in search engine results so you can increase organic traffic.
What do Crosshairs Marketing website copywriting services include?
Our professional copywriters know their stuff.
They’ve made careers out of using the English language, improving brand recognition and customer satisfaction They know how to increase traffic to your site, keep your customers engaged, and build trust in your business.
By choosing our website copywriting services, you’ll also benefit from our additional support. That’s because we guarantee that any content we produce is of the highest possible standard:
Free plagiarism check
Everything created by our copywriters is checked for plagiarism, then reviewed in detail by our editors before being sent back to you. We make sure your copy is tailored just for you.
Free revisions
If something isn’t right, we can fix it. All our content packages come with the initial writing, editing and two rounds of feedback. This ensures you’re receiving copy that delivers exactly what you want.
Service guarantee
If you really aren’t happy with your first piece of work, you’ll receive a full refund – plus an extra £50. That’s how confident we are that we can deliver on our promises. Read about our service guarantee.
100% SATISFACTION-GUARANTEE.
If you're not happy, we're not happy. Our plans are flexible so you can stop at any point, and if you don't like the first piece of content, we'll pay you. Find out more about our service guarantee here.
100 % Money Back
Industries we support
Our growing team of copywriters has impressive portfolios, showcasing a breadth of work that covers numerous industries.
We’re experts in promoting businesses of all kinds, building brand recognition and selling products. Whether that’s for a start-up, solopreneur, or an established large-scale business.
Here are just some of the industries we’ve supported:
Finance & Fintech
Say goodbye to the jargon. We explain complex financial terminology in simple and straightforward language.
Healthcare
Look after your business’s welfare. We provide the same level of care to your copy as you do your patients.
Therapy
For businesses focused on supporting others, our writers are here to help customers feel heard and understood.
Art
Share the vision you have for your business. Let our copywriters deliver show-stopping copy that sells.
Hospitality
Food, drink or accommodation – whatever service you provide, we can cater to your individual business needs.
SaaS
Making the complex simple. Our words help your business speak to users and keep them coming back for more.
Coaches
We’ll help inject energy into your business, leaving you inspired and ready to motivate others to achieve their best.
Education
Our top-class writers will leave your customers inspired and ready to take on any challenge or assignment they face.
Fitness
We get websites in the best shape. We’ll help you to stand out in this competitive industry, without breaking a sweat.
Sustainability
While you take care of the environment, we’ll look after your business with copy that makes an impact and is built to last.
Marketing
Promote your business. We can help you sell your services and build brand recognition in a way that works for you.
Ecommerce
Copy that jumps off the page. We take everything great about your business and help bring it to life for your customers.
The content we create
We know your copywriting needs will be as unique as your business.
No matter the industry you operate in, we can help you with any form of written work. This could be a short and snappy advert, or more detailed printed collateral.
Here’s an example of the work our copywriters can produce:
Brochures
Give customers the detail they need. Take them on a journey and demonstrate your business’s potential.
Leaflets
We’ll deliver concise and clear promotional content that engages your customers and piques their interest.
Websites
Add some spark to your website – our compelling copy could help you stand head and shoulders above the competition.
Blogs
Boost engagement with relevant, timely articles that inform readers and relate to their specific needs.
B2B
Connect with other businesses in the right way. We keep things professional while delivering the results you need.
Adverts
Promote your business with snappy, smart and relevant adverts that show off your true potential.
Emails
Send engaging branded emails, promote your products and services, get noticed in inboxes, and increase your revenue.
SEO
Find the words to make your website stand out. Increase customer traffic and direct the right people to your site.
B2C
Customers are key to your business success. We can help you communicate with them in a human and relatable way.
Something else?
If there’s anything else you need our copywriters to create, please get in touch.
Why hire Crosshairs Marketing for my web copywriting services?
- Experienced writers – Our team of professional web copywriters understand how to use the English language in a way that engages customers and gets results.
- Free plagiarism check – Everything we write is reviewed and checked by our editors for plagiarism and grammar, before you ever see it.
- No AI tools – Our talented (and human) writers will give your business the personality and character it needs. Our copywriters are people. Not robots.
- Over a million words written – We may be based in Kent, but we’ve supported clients right across the world, in the UK, Asia, Europe, the USA and everywhere in between.
What are the benefits?
- Tailored support – You’re assigned your own writer, not working with a different person for each project. They’ll get to know you and your business in detail. This ensures consistency in the work produced and a sense of familiarity when working with us.
- Adaptable services – If your needs change or you’re after something else, tell us. Our team of writers are always on hand to help, with the capacity to support should you ever need extra help.
- We keep things simple – There’s no retainer contracts and no setup fees. We’re flexible, doing as much or as little work as you want, and stopping at any point.
- Open and honest pricing – We’re upfront and transparent about our pricing, giving you complete control of your budget.
See what we’ve worked on
Let’s show you some examples of our previous work. This will demonstrate the skills of our copywriters, and how they’ve helped deliver results for other business owners.
What do our clients say?
If you’re still unsure of how we can support you, read some of our testimonials from clients happy with our website copywriting services.
You can also look at case studies to see how we’ve supported other business owners like you.
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What our customers say
Dr Ovadia
Founder of Ovadia Heart Health
A major contributing factor to the growth of my business. They have consistently delivered content that exceeds expectations and arrives within promised timeframes, allowing me to focus my energies elsewhere.
Dominic DiBernardo
Managing Principal at The DB Group
Built our website from the ground up and then wrote all the copy - including all of our SEO targeted work. He really gets customer centricity and it shows in his work and communication style.
Deborah French
Cognitive Behavioural Therapist
Richard has played a fundamental role in re-branding my therapy clinic for the virtual world. He is dedicated, reliable, honest and professional and is a pleasure to work with and I wouldn’t hesitate to recommend his services.
Our website copywriting process
We keep things simple at Crosshairs Marketing, with a focus on delivering results.
When working with our clients, we like to follow a straightforward process that keeps projects on target and on time.
We want you to be involved, so we’ll work with you to get the most out of our services, all for the benefit of your business.
Here’s a step-by-step overview of our process:
Step 1: Understanding your business
It all starts with us getting to know you and your business. What you need, what you’ve done so far, and where you want to be heading. This is about us understanding how we can help you.
Step 2: Tell us what you need
We then discuss what you want us to provide. If it’s a one-time project, it’s easy as confirming your needs. If it’s long-term support, like writing regular blogs or providing repeat marketing collateral, we’ll have a more detailed discussion. We’ll develop a proposed plan with an outline of your goals and expectations.
Step 3: Our writers get to work
After the scope of the task is understood and the deliverables have been agreed, your assigned writer will set about creating a first draft. Once checked by an editor for grammar and plagiarism, and agreed it’s in line with your needs, we’ll send you a first draft.
Step 4: You have your say
Now it’s over to you. You review our first draft and let us know if you’re happy. If you approve the work, that’s great – you can use it immediately. If you’d like any changes or are unhappy with anything, we can make the necessary amends.
Step 5: Next steps
If there’s another piece of work that you’d like us to look at, then we can start on it right away!
Need help with website copywriting services?
If you want to connect better with your customers and bring the best out in your business, we’d love to hear from you.
To get started and find out more about how our copywriters can help you, please contact us.
FAQs – More about our website copywriter services
The best time to hire a copywriter is before you launch your business. If not, do it as soon as you can, as this will help you make the most of our services. The earlier we understand your business challenges and what you want to achieve, the sooner we can deliver results.
Our copywriters will do whatever it takes to make your business sound right. They’ll make sure you connect with your customers, giving you the best chance of converting them into potential leads and supporters of your business.
Our website copywriters are established professionals who make a living as writers in both the UK and the USA. They have a detailed understanding of language that sells, and years of experience writing for different industries.
Our copywriters know how to communicate in a concise, effective manner, adapting their tone and voice to support a range of businesses and industries. It’s their job to understand your needs, the challenges you face, and to provide solutions that are right for you.
It’s best to think of our services as an investment for your business. The return of such an investment will be increased brand engagement, online traffic and improved brand awareness – essentials when it comes to business success – and, of course, more customers and revenue.
We’re always clear and transparent with our pricing. We’ll give you a quote before we start working, meaning that there are no surprises at any point.
And with our service guarantee, you can be sure that you’ll love the work we produce. Or your money back… plus £50!
Experience the difference of professional writers
Every member of the Crosshairs Marketing team is a professional writer with years of experience. Talk to us about how we can help today.