Who we're for

The Crosshairs Marketing team has provided copywriting and content marketing to businesses around the world, including Europe, the USA, and Asia. Our clients include everything from one-person businesses to large companies trading on the stock market.

As a team of professional writers, we have broad experience in a range of industries from marketing to healthcare, travel to financial services, and many more. Most importantly, we have happy clients in each sector that we service.

That's because “Crosshairs” isn’t just a name, it’s a philosophy.

It means you are our focus. Your business, your reputation, your results. We even have a service guarantee that means if you don't like the first piece of work we deliver, we'll pay you. Have other writers offered you that?

Our aim is simple: to deliver content that hits the mark first time. To create articles that are written so well, they receive your immediate approval. No fuss, no stress - just writers that understand your business and what you’re trying to say.

This is our North Star. It influences every decision we make, from the writers on the team to the clients we work with. Quite simply, if we don’t believe we can deliver what you need, or don’t think it will be a relationship we’re both happy with, we’ll let you know upfront.

Although we need to talk to you before we can make that decision for sure, here are some characteristics that indicate we may not be the best fit for working together:

If you expect instant results

Content is an investment in your business. As Guinness has been so keen to remind us over the years, good things come to those who wait. Content takes time to start generating significant results. Sometimes you can hit the jackpot with one of your first pieces, but generally it takes a few months. Once your efforts start to gain momentum, they can snowball.

If you want the cheapest

We aren't the most expensive agency, we're also not the cheapest. We use a transparent pricing model so you always know what costs will be in advance, giving you total control over your spend. Our pricing model is so simple and so inclusive that you'll be able to calculate a project's cost before approaching us.

All of our writers are native English speakers from the UK or USA who have spent years honing their skills, and they get paid accordingly. We take the time to get familiar with your business so we can deliver the best articles. We spend hours creating your content. All of which means you get articles of such high quality that you’re proud to have your business name on them.

There are numerous sites offering cheap articles that pay their writers pennies. That’s not us. If a writer has to churn out multiple articles an hour to pay the bills, they won’t be delivering their best work. Our approach means you have experienced writers who can devote the necessary time to work on your business - this is why we can have a service guarantee where we pay you if you're not happy as a new client.

If you don’t trust us

Business relationships are like any other relationship: built on trust. Unfortunately there are companies who have previously been let down by marketers, making it difficult to put your faith in another agency. To help with this, we've made it risk-free to try Crosshairs. You aren't locked into a contract, there's no obligation to give us a specific amount of work, and if you don't like the first piece of content we produce for you then we'll pay you. In other words, there's no financial risk to trying us - and you may end up with a new partner that you love working with.

We’ll answer your questions, give you updates, and have regular calls with you. We work best when we’re able to do the job we were hired to do, which requires your trust to let us do that without micromanaging.

This also works from us to you: at the start, we’ll have questions to help us produce the best articles, and then we’ll quietly work on your business without interrupting you constantly.